The Financial Institution Learning Center

A banking blog that answers the industry's top questions and problems.

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Online Banking

Millennials banking

4 Tips to Attract and Keep Millennials at Your Financial Institution

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Karen Todd

Millennials are currently the largest adult generation in the nation, and they have the largest economic impact. They’re over 2 billion strong with spending power in excess of $200 billion. But “banks have largely left millennial banking habits out of the picture when developing marketing strategies,” according to Everfi, a financial education firm.

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How to Increase Deposits in a Rural Area: Strategies that Work

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Sean De Visser

Traditionally, communities in rural areas relied pretty heavily on smaller banks to provide them with all their banking needs. And you would think banks in rural areas still have this advantage over big banks because they’re generally the only bank around for miles, but it’s actually becoming more difficult than ever for these institutions to grow deposits. What’s going on?

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Is Your Bank Experiencing These 4 Pains? Get a Content Management System

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Sean De Visser

Providing your customers and potential prospects with a great website experience is crucial in today’s world. We live in a world of information where we can Google whatever we want to find our answer in a matter of seconds. That’s why it’s more than important for your bank to be creating special offers, education content, and beautiful landing pages that’ll keep your customers interested, engaged, and coming back for more. But to help you manage and create this content, you'll need a solid content management system that works well for your bank’s needs.

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4 Things Community Banks are Lacking in Today's Tech World

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Sean De Visser

Technology continues to progress faster than in past years. Today it only takes computers 12 to 18 months to double their capabilities. With this fast pace of technological developments, each succeeding generation is becoming more and more tech savvy. In fact, many banks are preparing now to provide the digital accommodations Gen Zers seek.

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